- How do I remove my website from XOM?
- If you do not want your website to appear in XOM Reviews, please user our Remove URL tool.
- How can I remove a negative review posted on XOM?
- We believe in freedom of speech and that people are entitled to their opinions... However, we do not tolerate hate, personal attacks, defamation or slanderous posts on our website. If someone has posted a negative review about you or your company that fits the criteria above, you may request that it be removed by sending an email to firstname.lastname@example.org. Be sure to include the review, and a link to the page that the review is on.
- How do I update my listing?
- Our crawler automatically updates your listing. Your listing is based on the Meta Tags you have provided in the <head> section of your homepage. For more information on Meta Tags see that question below.
- What are Meta Tags?
- They are information inserted into the "head" area of your web pages. Other than the title tag (explained below), information in the head area of your web pages is not seen by those viewing your pages in browsers. Instead, meta information in this area is used to communicate information that a human visitor may not be concerned with. Meta tags, for example, can tell a browser what "character set" to use or whether a web page has self-rated itself in terms of adult content.
- How do I impliment Meta Tags?
Meta tags are easy to impliment. Open your homepage in some sort of HTML editor, or even notepad will do. Here are two common types of meta tags, then we'll discuss exactly how they are used in more depth:
<title>This is my Title</title>
<meta Name="description" content="This is my description">
<meta Name="keywords" content="Keyword, Sample Keyword, Keyword 3, More Keywords">
In the example above, you can see the beginning of the page's "head" area as noted by the HEAD tag -- it ends at the portion shown as /HEAD. Meta tags go in between the "opening" and "closing" HEAD tags. Shown in the example is a TITLE tag, then a META DESCRIPTION tag, then a META KEYWORDS tag. Let's talk about what these do.
- How do I use the Title Tag?
- The HTML title tag isn't really a meta tag, but it's worth discussing in relation to them. Whatever text you place in the title tag (between the TITLE and /TITLE portions as shown in the example) will appear in the reverse bar of someone's browser when they view the web page. For instance, within the title tag of this page that you are reading is this text: "XOM Frequently Asked Questions". We use this as the title for your listing.
- How do I use the Meta Description Tag?
- The meta description tag allows you to influence the description of your page in the crawlers (like XOM for example) that support the tag.
Look back at the example of a meta tag. See the first meta tag shown, the one that says "name=description"? That's the meta description tag. The text you want to be shown as your description goes between the quotation marks after the "content=" portion of the tag (generally, 200 to 250 characters may be indexed, though only a smaller portion of this amount may be displayed).
In review, it is worthwhile to use the meta description tag for your pages, not just for us, but because it gives you some degree of control with various other crawlers. An easy way to do this often is to take the first sentence or two of body copy from your web page and use that for the meta description content.
- How do I use the Meta Keyword Tag?
So to use the meta keywords tag... look back at the opening example. See the second meta tag shown, the one that says "name=keywords"? That's the meta keywords tag. The keywords you want associated with your page go between the quotation marks after the "content=" portion of the tag. Inktomi says that you should include up to 25 words or phrases, with each word or phrase separated by commas. More advice from Inktomi can be found on its Content Policy FAQ.
Let's say you have a page about horseback riding, and you've written your page using "horseback" as a single word. You realize that some people may instead search for "horse back riding," with "horse back" in their searches being two separate words. If you listed these words separately in your meta keywords tag, THEN MAYBE FOR THE FEW CRAWLERS THAT SUPPORT IT, your page might rank better for "horse back" riding. Sadly, the best way to ensure this would be to write your pages using both "horseback riding" and "horse back riding" in the text -- or perhaps on some of your pages, use the single word version and on others, the two word version.
- Why are you using copyrighted information from my website?
- The information that we have gathered from your website has either been obtained from your metatags or a snippet of information used to help identify the site from your "About Us", About, Main page or similarly named pages. Legally, this falls under "fair use" and search engines do this regularly for every page of a site.
- Why is there no contact page?
- Well basically, we used to have a contact page, and people used to email us with questions or complaints about other companies return policies, store hours, prices, and well, lots of other things. Hey, we are not the customer service department for zoombaloom widgets.